SIFA Fireside, the support service for any adult in Birmingham that faces homelessness, is preparing to walk through fire to realise the vision where every adult has the choice of a future without homelessness. And they are inviting local organisations and corporate partners to feel the heat too.
The SIFA Firewalk is a brand-new, daring, but not dangerous, fundraising venture from the 40-year old charity and is demonstrating how far the organisation, as well as its corporate partners are willing to go to fund the essential support services on offer to Birmingham’s most vulnerable people.
This once-in-a-lifetime experience is a red hot example of mind-over-matter, as participants will walk barefoot over a 10-foot firepit, urged on by their own determination and the cheers of their supporters watching on. It promises to be an unforgettable thrill, enhanced by the fact that your organisation is having a hugely positive impact on people’s lives by raising funds for the support that SIFA provides.
On average, SIFA Fireside supports around 450 unique individuals each month through it’s Digbeth Support Centre, ranging from housing advice, signposting to mental health and drug and alcohol support systems, and providing the daily essentials, such as a hot meal, a warm shower and some clean laundry.
The Support Centre relies almost solely on donations though, and each year, SIFA has to raise over £1.7 million to keep its doors open so Birmingham’s most marginalised people can access these vital services.
Robb Sheppard, Head of Fundraising and Communications at SIFA Fireside said: “The SIFA Firewalk is an amazing way for our us and our supporters to walk-the-walk and really show that we are here for people experiencing homelessness in Birmingham. We’re looking to raise a game-changing amount of funds with this new flagship fundraiser and we’re asking Brum’s businesses to get behind us and feel the heat.”
“We hope it also comes across as something as a sign of solidarity for our clients. Many people experiencing homelessness spend countless hours on their feet, so we can manage 10 metres, albeit on red hot coals.”
The SIFA Firewalk takes place at Shirley Golf Club, who have provided the grounds as a pro-bono offer of support, on Saturday 10th October 2026.
Places are limited so to find out more, email fundraising@sifafireside.co.uk
